Welcome to the wiki of the "Email Expiration Date" initiative

This project is based on the idea of reducing the carbon footprint of the email marketing industry. While the simplest and most effective methods are to reduce the volume of emails sent and to lighten their weight, it is interesting to note that billions of commercial emails are stored indefinitely in data centers around the world. This project aims to reduce the increase in the volume of these messages stored for nothing.

Receive updates about the project

The concept

Provide senders of commercial emails with the means to specify an expiration date for their messages. This will make it easier for webmails and ISPs to design tools to (semi)automatically delete these emails.

How to help the project

Join the Technical Working Group

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Suggest to your contacts to support the initiative

The main difficulty with an initiative like this is adoption. The 3 actors in the chain must all move forward together. That's why it's crucial to gather support, to prove to everyone that it's worth the time and effort.

Help us to fill this page with logos of the big players in the email industry. Spread the word to your contacts.

Argumentation for advertisers 

Argumentation for ESPs

Argumentation for ISPs and webmails

Usefull pages

Todo list / How to participate to the projectHow to use the wiki / ...

They support the initiative




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Webmails and ISPs

Other supporters

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Latest publications

Created by Jonathan Loriaux on 2021/05/04 12:48

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